The NFL and now The Golden Globes are making the most of Taylor Swift’s huge popularity

No one can deny that Taylor Swift has become one of the most influential personalities in recent years and proof of that is the impact she has now had on the NFL since her romance with Travis Kelce became public. And even the player himself has gained more popularity since dating the singer.

After the huge success of the theatrical release of “Taylor Swift: The Eras Tour” which shows part of her tour in 2023, the film is one of the eight films nominated for the Cinematic and Box Office Achievement award at The Golden Globes. Awards took advantage of its popularity to include it in its latest ad.

In the clip published on the social media of The Golden Globes the singer appears in the first seconds of the video in some participation she made in past awards. The ceremony will be held on Sunday, January 7, 2024 and will be broadcast live from the Beverly Hilton Hotel in California.

Travis Kelce will also be in California, but will not attend the Golden Globe ceremony to accompany his girlfriend. The Kansas City Chiefs will play the Los Angeles Chargers on the same day as the awards, but the player will travel back to Missouri with the team immediately following the game.

The singer’s diehard fans, better known as “Swifties,” are thrilled with her presence in stadiums, boosting NFL tickets and ratings. However, there are also a large number of voices that have been adamant against it.

Although Swift has been nominated before, she has never won a Golden Globe. However, that could change this year.