Jason and Travis Kelce Mania! From Football to Family, Inside the Brothers’ ‘Surreal’ World (Exclusive)

On Monday night, as Philadelphia Eagles fans watched the seconds tick down on their team’s season — and tears welling in star center Jason Kelce’s eyes, signaling an apparent decision to hang up his cleats — it was hard not to sense the end of an era.

“Thirteen seasons. Seven-time Pro Bowler. Six-time All-Pro. One Super Bowl. One No. 1 podcast. And one Sexiest Man Alive title,” ESPN analyst Pat McAfee said the following day on his show, ticking off Jason’s career accomplishments. “Hell of a run….”

But for the Brothers Kelce, “the run” seems nowhere near done, even if Jason has played his last down in the NFL.

If last February’s Super Bowl LVII, in which Travis’ Kansas City Chiefs defeated Jason’s Eagles, touched off the dizzying hype of Kelce Mania, the ensuing months — crammed with their chart-topping New Heights podcast, the record-breaking Amazon Prime documentary Kelce, a slew of endorsements and Travis’ high-profile relationship with Taylor Swift (which helped boost the NFL’s female viewership by more than 2 million) — have only supercharged the fascination.

“It’s been really surreal and a fun ride to be on,” their mother Donna Kelce, 71, tells PEOPLE of her unique vantage of the phenomenon.

“Being able to be with my kids — the experiences, the places, enjoying people I’ve never met before. And I’m very happy they get to enjoy the fruits of their labor, because it’s [been] a tough ride to get where they are now.”

The secret to the Kelces’ success is their easy charm and undeniable authenticity (and their unfailing willingness to goof on each other about what their own personal scented candle would smell like) — and father Ed Kelce, 72, says that effortless brotherly banter is nothing new.